Automotive OEM – Design
Define and Launch Vehicles Customers Want
Gain a clear view of what today’s buyers want and what tomorrow’s markets will demand. This suite helps shape vehicles that stand out by combining real customer feedback, technology expectations, pricing insights, and configuration intelligence so new products launch with confidence and relevance.
OEM quality Products
Turn Insights into Action
JD Power connects early ownership feedback, long-term dependability, and real-world repair behavior into a single quality intelligence framework, enabling teams to prioritize the most critical fixes.
OEM, Remarketing
Mexico Automotive Performance Execution and Layout (APEAL) Study
Provides real-world insights into vehicle performance, design, and features, helping brands understand what drives owner satisfaction and create vehicles customers truly love. Learn More
Government, OEM
Canada Electric Vehicle Consideration (EVC) Study
Measures shopper interest in electric vehicles, identifying motivations, concerns, and market trends that influence EV adoption and help brands convert consideration into purchase. Learn MoreU.S. Original Equipment (OE) Tire Satisfaction Study
Benchmarks satisfaction with factory-installed tires, revealing how performance and durability influence perception, loyalty, and repurchase intent. Learn MoreU.S. Robotaxi Experience Study
Evaluates satisfaction, trust, and comfort with automated ride-hailing, providing insights into public readiness for commercial robotaxi adoption. Learn More
OEM
U.S. Mobility Confidence Index (MCI) Study
Measures consumer awareness, perceptions, and trust in automated mobility, providing a definitive view of readiness for emerging vehicle technologies. Learn More
OEM
U.S. OEM ICE App Report
Assesses internal combustion vehicle apps for usability and performance, identifying strengths and gaps that impact customer experience and satisfaction across ownership. Learn More
OEM
U.S. OEM EV App Report
Evaluates automaker EV apps for usability and functionality, assessing how effectively they support charging, controls, navigation, and the overall ownership experience. Learn More
Government, OEM
U.S. Electric Vehicle Consideration (EVC) Study
Analyzes shopper interest in EVs, identifying motivations, concerns, and trends that influence adoption and help brands convert consideration into purchase. Learn More
OEM
U.S. Tech Experience Index (TXI) Study
Evaluates satisfaction and usability of new vehicle technologies, identifying real-world performance issues and helping automakers improve innovation before scaling across lineups. Learn More
OEM
U.S. Initial Quality Study (IQS)
Measures new-vehicle quality through owner-reported issues and repair data, delivering a comprehensive view of launch performance across brands, models, and segments. Learn More
OEM
U.S. Automotive Performance, Execution and Layout (APEAL) Study
Provides real-world insights into vehicle design, performance, and features, helping automakers understand what drives owner satisfaction and differentiate vehicles customers love. Learn MorePortfolio Analysis
Provides lenders with insights into residual performance versus market outcomes, identifying equity positions, risk exposure, and profitability opportunities across lease and loan portfolios. Learn MoreResidual Values File Manager
Enables creation and delivery of custom residual forecast files, combining JD Power data, Voice-of-the-Customer insights, and EV intelligence for improved accuracy and automation. Learn MoreResidual Values Data File & Custom Quote
Provides precise residual and depreciation forecasts using decades of historical, market, and behavioral data, informing lease pricing and new-vehicle launches across North America. Learn MoreResidual Values App
Delivers accurate residual forecasts using JD Power data, Voice-of-the-Customer insights, and EV intelligence, with bi-monthly updates aligned to lease cycles. Learn More
OEM
PIN+ Demographics
Combines transaction and demographic data to deliver a detailed view of automotive buyers, enabling teams to evaluate audiences, benchmark competitors, and activate targeted strategies. Learn More
OEM
Configuration Analytics
Configuration optimization tool that combines vehicle content data with sales performance to identify high-impact builds, reduce complexity, and maximize profitability across product planning. Learn More
OEM
PIN+
Unified automotive intelligence platform combining real-time transaction data, analytics, and decision tools to deliver visibility across pricing, incentives, inventory, and loyalty. Learn MoreAutoPlanner
Web-based application delivering real-time configurations, pricing, and feature data to enable faster strategy development, competitive benchmarking, and data-driven product planning. Learn MoreSee the Full Picture. Power Every Decision.
Understand market needs, define winning products, and launch vehicles customers love.