U.S. Airport Lounge Satisfaction Study
Recognize What Drives Airport Lounge Satisfaction
The U.S. Airport Lounge Benchmark measures passenger satisfaction with airport lounge experiences across airline-affiliated, credit card-affiliated, and independent lounges. It reveals how lounges drive loyalty and which amenities matter most to patrons.
What the Study Measures
A Complete View of Airport Lounge Performance
The benchmark analyzes customer experience at lounges across eight dimensions:
• Food and beverage
• Ease of access
• Ambiance
• Wi-Fi service
• Staff
• Value of experience
• Cleanliness and upkeep
• Amenities
Includes:
• Airline, credit card, and independent lounges
• Factor importance analysis
• Loyalty impact measurement
• PowerSource benchmark reporting
How the Airport Lounge Study Works
• Surveys passengers using airport lounges across three lounge types
• Analyzes experience across eight dimensions
• Measures impact on loyalty to airline, issuer, and airport
Core Strengths
Your Guide to Improving Lounge Quality
• Identify the key factors driving lounge satisfaction
• Understand relative importance of each experience factor
• Compare airline, credit card, and independent lounge performance
• Pinpoint brand-specific strengths and weak spots
• Link lounges to airline and card issuer loyalty
Business Impact
Turn Lounge Experiences into Loyalty
• Links lounge experience to airline, credit card, and airport loyalty
• Strengthens eight dimensions, including food, Wi-Fi, ambiance, and staff
• Grows non-aeronautical revenue through amenity and value optimization
• Differentiates airline, credit card, and independent lounge performance
• Supports award licensing across 11 major profiled lounge brands
Key Dates
2026
Field Start: April 2025
Publish: August 12, 2026
Press Release: August 19, 2026 (Updated on 3/18/2026)
Press Release & Award Information
JD Power issues national press releases highlighting key findings and top-to-bottom rankings from award-eligible studies. The brand(s) that rank highest in each award-eligible segment and meet predetermined award criteria will have the opportunity to enter into a licensing agreement through the JD Power Awards Program, which requires subscribing to the Airport Lounge Benchmark as a prerequisite.
2026 Brands Targeted to be Profiled Final profiled list will be available upon study publication
Profiled Brands
Airport Lounges
Alaska Lounge
American Airlines Admirals Club (including American Airlines Flagship Lounge)
American Express Centurion Lounge
Capital One Lounge
Chase Sapphire Lounge by The Club
Delta Sky Club (including Delta One Lounge)
Escape Lounges
The Club
United Club (including United Polaris Lounge)
Air France Lounge
British Airways Lounge
Designed for Airport Lounge Experts
• Airline loyalty and premium product leaders
• Credit card issuer travel benefits executives
• Airport concessions and experience heads
• Independent lounge operators
• Food & beverage and amenity strategists
• Customer experience and service leaders
PowerSource
Insights Available at a Touch of a Button
Subscribers to this study have full access to benchmark reporting, competitor analysis, and more with PowerSource.
