JD Power Webcast | Evaluating the Automotive Call Center Service Experience

According to JD Power’s 2013 U.S. Customer Service Index (CSI) Study, recent investments made by automakers to improve the customer service experience are paying off in terms of more highly satisfied and loyal service customers. Thus, automakers need not to forget to evaluate vehicle owner satisfaction with their toll-free call centers when assessing the overall service experience. Neglecting this important service channel can mean lost opportunities for automakers and drops in customer satisfaction. Learn the new data revealing the automakers with the highest levels of call center customer satisfaction, the critical insights into auto customers’ needs and expectations within the call center experience, and best practices that will allow your company to create a differentiated experience for your vehicle owners.