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  - Digital RetailStreamlines the vehicle purchase journey by enabling customers to complete key steps online, delivering a seamless omnichannel experience that connects digital and in-store buying.F&I MenuPredictive-analytics-driven F&I menu software that streamlines rating, contracting, signing, and compliance—boosting efficiency, accuracy, and profitability across in-store and remote workflows.EV Data & APIRESTful API delivering real-time EV data on vehicles, chargers, and incentives, enabling organizations to build scalable digital experiences without maintaining their own datasets.U.S. Initial Quality Study (IQS)Measures new-vehicle quality through owner-reported issues and repair data, delivering a comprehensive view of launch performance across brands, models, and segments.Autovista APIIntegrate vehicle data APIs to access specifications, valuations, and market insights for smarter decisions and more efficient operations.UnityWorks Video ExperiencesDelivers personalized, high-scale automotive video marketing across digital, CTV, social, and dealer sites, connecting shoppers with relevant content to drive engagement, leads, and sales.
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    Purchase Experience Overtakes Brand in Vehicle Purchase Decisions, J.D. Power Finds
    18 June 2026
    SHANGHAI: 18 Jun, 2026 – As the automotive market in China nears saturation and price competition continues to increase, the purchase experience has replaced brand loyalty as the primary differentiator among consumers. According to the J.D. Power 2026 China Purchase Experience Index (PXI) Study, new energy vehicles (NEVs) lead internal combustion engine (ICE) vehicles by 13 points, with advantages in showroom experience, test drives and customer follow-up. Strengths for ICE vehicles include the in-store experience. The study, formerly the J.D. Power China Sales Satisfaction Index (SSI) Study, shifts the lens from sales satisfaction to focus on the customer purchase experience and emotional aspects of the process to provide the industry with a new tool to measure new-vehicle owners’ purchase experience between two and six months of ownership.
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    Global sales of new PHEVs continue to fall
    17 June 2026
    Plug-in hybrids (PHEVs) have endured a tough start to 2026. Sales of new models fell year on year in January, February, March and April. But how have individual models fared?
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    Press Release
    
    Confidence in Self-Driving Vehicles Remains Stalled as Safety Concerns and Trust Gaps Persist, JD Power Finds
    11 June 2026
    TROY, Mich.: 11 June 2026 — Awareness of fully automated, self-driving vehicles (AVs) continues to grow, but consumer confidence in the technology is not keeping pace, according to the JD Power 2026 U.S. Mobility Confidence Index (MCI) Study,SM released today. Consumer understanding of AVs improves in 2026, with 58% of consumers correctly identifying full automation, up from 43% in 2024. Despite this progress, fundamental concerns around safety, performance and trust continue to slow adoption—and in some cases, deepen hesitation.
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Resource

How Guardian is benefitting from customer satisfaction benchmarking

26 June 2017

Customer Service Testimonial 5

Testimonial: How Guardian is benefitting from customer satisfaction benchmarking

Call Center

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